Lisa’s Team

Campaign Assistant

I am Valerie White, proud mom of four and a woman with entrepreneurial passion. I have enjoyed business and people all my life! In my early high school years, I started working as a CNA and became a Mary Kay beauty consultant during my final semester. Over the next 30 years, I earned the use of 15 company cars and spent 26 years in the top 2% of leadership with Mary Kay. Throughout this same time span, I received my Psychology degree, a generalist certificate in Industrial Organizational Psychology, a graduate degree in Organizational Leadership, and completed a two year training series in business neuroscience. Also, in 2016, I designed and opened a business catering to women’s physical, mental, and emotional wellness. When I moved a decade later, I closed the doors to the You Unveiled Optimal Self-Studio.  My new location brought experiences in print advertising, marketing promotion, and teaching groups about self-empowerment. Now, I am a project manager for The Painter Lady, fulfilling my love of serving others with creativity and authentic care.   

Global Humanitarian Concerns Advisor

Linda Stombaugh is a UW-Platteville graduate, born and raised in Platteville, Wisconsin. She has a professional background in the insurance industry, specializing in worker's compensation claims. For over a decade, Linda has been a dedicated volunteer Child Ambassador for World Vision, a Christian humanitarian organization focused on helping children and families overcome poverty and injustice worldwide. Linda and her husband, Chris, reside in Platteville and are proud parents of three children and grandparents of two. 

Linda’s warmth and concern for her fellow humans (especially children) runs deep and has been her drive for helping others internationally for decades. Linda has a broader view of the world which lends to a perspective regarding the rights and needs of individuals within our own neighborhoods.

Agricultural Advisor

Myron Tranel is from Platteville, WI. and joins our team as our Ag Advisor. Myron brings a lifetime of experience starting as a boy on a family farm in Menominee, IL.  Attending Galena, IL high school, Myron received the prestigious Agricultural Achievement Award, one of only two given in the entire state. In 1971, Myron started farming independently, finally purchasing a farm in 1977.  After 17 years of milking cattle, he shifted to crop farming and feeder cattle.  During that time, he continued employment at the University of Wisconsin-Platteville Athletic Department.  No stranger to hard work, Myron also obtained his real estate license in 1986, eventually owning a Century 21 Real Estate office.  His brokerage covered 15 years in that industry. In addition to his political activism, Myron continues to buy and sell hay, true to his agricultural calling.  Sheila Tranel, his wife of 49 years, is as diligent and well versed in all agricultural and political arenas as well.  Together, they provide a strong force on our team.  We are sure that their 2 children, extended family, and 5 grandkids admire them as much as we do!

Treasurer for Lisa White for Wisconsin

Coleen loves to learn and connect people. Her roots run deep in southern Wisconsin residing here for nearly her entire life. Many of you may read her insightful and well-developed political commentaries which she carefully researches and delivers on social media. We will be enlisting her literary capabilities to assist in speech writing for the team, as a sideline!

Coleen attained Associates Degrees in both Finance and Accounting at Madison Area Technical College. She layered her education with an irrepressible entrepreneurial spirit as the owner of a craft store in Shullsburg, and a bookstore in Middleton, WI. Being an ardent organizer of information, she also created processes for efficient workflow in office management.

Coleen’s attention to detail, coupled with her business and mathematical acumen, makes her a perfect fit for the team!

Platteville Native Supporting Our Community By Supporting Our Campaign.

Born and raised here in Platteville, Chris Stombaugh understands Southwest Wisconsin values. After Graduating from UW-Platteville and earning his law degree with honors from Drake University, Chris built a respected legal career while maintaining strong ties to our community and raising his family here with his lovely wife, Linda.

As a nationally recognized trial attorney and former president of the Wisconsin Association for Justice, Chris has consistently stood up for everyday people in Wisconsin and across the United States. He also shares his expertise by teaching other lawyers across the country and speaks regularly at national legal conferences.

He remains deeply committed to Southwest Wisconsin. He supports our campaign because he believes in strengthening the community that shaped him.

Equity, Inclusivity & Diversity Specialist / College & Young Adult Advisor

Royal spent 15 years working in corporate logistics in Minneapolis, before finally leaving the international supply chain hustle to purchase Driftless Market & Deli, an organic grocery store in Platteville, WI. As a Platteville Main Street business and private citizen, Royal has been a member of the Platteville Task Force for Inclusivity, Diversity, and Equity (TIDE). He is the current president of the Southwest Wisconsin Rainbow Alliance (SWRA) and Chair of the College Democrats; UW-Platteville Chapter.

Royal is proudly married to his partner, Tony Palmer and has many fur-children, primarily two dogs, Biscuit and Cubby.

Royal’s purpose is to re-kindle political energy on the UW-Platteville campus and use this passion to make a difference in his community, state, and nation. His dynamic personality is contagious.